The goal of this project was to develop a distinctive brand identity for Evo, a hypothetical green energy company. Their mission is centered on environmental protection and the conservation of natural resources. Evo is dedicated to providing sustainable energy through the forms of solar, hydro, wind, geothermal, and biomass, which are each sub-brands under the main core brand.
I initiated the design process by first creating the core brand logo, followed by the sub-brand logos. Once these were finalized, I designed the stationery, marketing collateral, and ephemera. Lastly, I created a comprehensive brand guide for Evo, which you can view by clicking the link below.
Programs Used: Adobe Illustrator, Adobe InDesign, and Adobe Photoshop
Evo Logo
Stationery
Sales Sheets
Brochure Covers